Īnd the difference between is palpable because it’s a lifetime of experience, soul and emotion that’s being put into the notes that are being played, as opposed to video game accuracy. But, then I’ll go and put on Jimmy Herring or Derek Trucks. You have these online guitarists that have this technical ability to play crazy complicated stuff. So, that’s why I think will end up being two different things. SMN: And a digital platform will also never replace the incredibly beautiful, cosmic nature of live performance.ĮM: Right. You won’t tell stories from that time when you’re successful, but you’ll tell the “van and trailer” stories, because they’re the best stories.īut, it would a remiss if I didn’t acknowledge that when we was equally as important to anything we ever did - we came along at exactly the right time. And I always tell that’s the best part of your career.
You know, for us who come up in the “van and trailer” days, and the struggle of trying to make it to a point where you could support yourself by playing music, we sort of romanticize it. His take on it was that artists are going to pick the route they want to go, to be exclusively producing content from home and be fully digital with no live performance, or some hybrid of that, or be a purist and only play live.
One of the artists in the chat was of that generation. SMN: But, then I wonder, too, is if they’re missing out on something? I mean, how much do you subscribe to that whole idea of “paying your dues” on the road and grinding away?ĮM: had that discussion last night, making a direct connection from your audience to the artists.
So now, all that matters now is: Are you connecting with an audience? Is what you’re doing compelling enough to make them want to find out more? It’s been a revelation, for sure. And the ability that kids have to make high-quality recording off a desktop computer in their bedroom has leveled the playing field considerably. If you can get on there and be compelling in 60 seconds, then you’re just as valid as anybody. It’s sort of made a meritocracy out of the music.
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There’s this ability for younger artists to market and work on how to be compelling. I don’t know if it’s the short nature of, but I haven’t figured out why it’s so compelling. And, as a result, I ended up kind of getting into TikTok, which is fascinating to me, because there’s all these young musicians on there and they’re able to reach crazy amounts. I really enjoyed those, we raised money for all kinds of different causes. I’m just one of those old farts that didn’t believe it was a valid method of transmission. I didn’t post stuff on Instagram, that was all done through our office. I had never really engaged with social media at all. Smoky Mountain News: Aside from the chaos of everything, what was your takeaway from the shutdown? What were you up to?Įdwin McCain: Well, it definitely forced me into the social media paradigm. No, Edwin McCain is just happy to, well, be happy and alive, this truly humble, introspective being - one filled with sincere gratitude for his past successes, and for the glorious unknowns of a future with head held high.
In the sacred realm that is rock-n-roll music, the formation of the power trio remains…
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